Our non-technical accreditations are designed for people whose job involves management and leadership, sales, customer service, parts, finance and insurance. They include full route and standalone accreditations for job levels in the following areas.
Management and Leadership
Our accreditations for management and leadership map across the nationally recognised qualification standards at level 3, 5 and 7. Management descriptions may vary depending on roles, responsibilities and the size of a business but some generic descriptions for these accreditations are as follows:
First Line Manager - This accreditation maps to a level 3 qualification and is intended for individuals working in management roles within the sales, fleet, bodyshop, service, parts and autoglazing sectors.
Middle Manager - This accreditation maps to a level 5 qualification and is intended for individuals with directional or functional responsibility, such as a dealer principal or multi-site operational manager.
Senior Manager - This accreditation maps to a level 7 qualification and is intended for individuals with strategic or operational responsibility for an organisation, such as a director or board member.
Sales
These accreditations are intended primarily for individuals working with customers on sales related enquiries. As sales responsibilities are not restricted to a single job role, anyone from the owner of an automotive business to their most junior employee might find these accreditations useful.
The two levels within our sales accreditations are:
Sales Executive
Senior Sales Executive
Customer Service
Our customer service accreditations are intended for individuals that are working with customers. There are two levels for these accreditations:
Customer Service Advisor - this individual should have a minimum of three months experience to ensure they are familiar with the skills and knowledge required.
Senior Customer Service Advisor - this individual should have a minimum of three years experience to ensure they are familiar with the skills and knowledge required.
Parts
The parts accreditations are for individuals helping customers with any enquiries related to parts, whether that’s in a parts factory or the parts department of a business. The levels for these accreditations are:
Parts Advisor - this individual should have a minimum of three months experience working in the parts sector of the industry.
Senior Parts Advisor - this individual should have a minimum of three years experience working in the parts sector of the industry.
Finance and Insurance
Our accreditation finance and insurance is intended for individuals who sell finance and insurance products to customers. The accreditation enables these people to demonstrate their current competence and knowledge.
It focuses on key skills like presenting and qualifying, as well as highlighting your ability to treat customers fairly and operate in accordance with legal guidelines. In order to register for this accreditation, you must hold a current SAF certificate and all those undertaking the accreditation must sign an ethical code of conduct.

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